Case: Google Ads Account Recovery
Challenge
The Google Ads account was suspended due to violations of the Counterfeit Products policy. The suspension prevented advertising of licensed software products, including operating systems, antivirus solutions, and productivity software.
Solution
An initial appeal was submitted but did not result in account reinstatement. As an alternative and compliant approach, a new Google Ads account was strategically set up to restore advertising activity:
- Reviewed the website’s product offering and compliance with Google Ads policies
- Created a new Google Ads account with a compliant account structure
- Launched a Search campaign aligned with Google Ads advertising guidelines
- Conducted keyword research and selected high-intent search terms
- Developed compliant ad copy and extensions suitable for policy approval
Outcome
The Search campaign was successfully approved by Google Ads moderation and remains active. Advertising traffic was restored, allowing the business to continue promoting licensed software products in compliance with Google Ads policies.
Website: https://softwareindustrie24.de/
